A website is the cornerstone of a successful online business. Think of it as your calling card – the first thing potential clients see when they stumble on your corner of the internet. You want to draw them in with an appealing design, elegant interface, and simple navigation.
These days, you can create a spectacular website without spending a fortune, thanks to the wide range of web-building platforms. In this article, we'll take a look at the two industry names with the most significant traction in a head-to-head comparison. So, without further ado, Squarespace vs WordPress – which is better for your online business?
What Is Squarespace?
Squarespace is a relatively recent addition to the ever-growing list of site-building apps. It allows entrepreneurs with no coding or programming background to create a customized personal or company website. In addition to building a site, it also provides web hosting and a free domain name for the first year. After that, all it takes is paying a monthly or yearly subscription fee for one of the four plans available, and you're good to go.
The platform is famous for the wide range of ‘in-house’ features. From search engine optimization (SEO) to robust e-commerce solutions, it has all a company owner needs to run a successful website. The defining characteristic is the user-friendly drag-and-drop interface. Thanks to the do-it-yourself page editor, blogging tools, and affordable hosting service, it’s well-suited for all types of online businesses.
Squarespace seems to primarily appeal to the creative mind. Writers, designers, and photographers enjoy Squarespace because of its simplicity, easy setup, and gorgeous design solutions.
If we had to pick a flaw, it would be that it's a closed system. The developers keep tight control over the tools and services, resulting in some design and e-commerce restrictions. But, mostly, it limits the selection of tools and your control over the content.
But, the ‘all-in-one approach makes Squarespace a top pick for startups. Instead of spending time on developing the website, you can focus all your energy on the logistics of launching your online business instead. In addition, the platform is perfect if you want a variety of high-quality software programs at your disposal without having to worry about maintenance or coding.
What is WordPress?
First thing’s first: there are two separate versions of WordPress you can go for:
- The hosted version found at wordpress.com
- The self-hosted version found at wordpress.org
Hosted WordPress is a ‘software as a service’ (SaaS) website creator similar to Squarespace in setup terms. You pay a subscription fee and gain access to a wide variety of features that allow you to create and manage a website.
It’s marginally less of an ‘all in one’ solution than Squarespace since you need to use third-party tools to incorporate e-commerce features. Also, you can expect additional fees for using premium tools and templates. On the other hand, since you can sync it with a wide range of applications and platforms, it's a more versatile option.
For this article, we’ll focus primarily on the self-hosted version (unless stated otherwise). Simply put, WordPress is a piece of software you can run on your website. This version is open source, which means the code is publicly accessible and can be quickly updated. It's a highly adaptable platform that can be tailored to meet the needs of all types of projects. In the hands of the right development team or with the help of a customized plugin, the options are limitless.
While WordPress can be installed for free on your server, keep in mind there are additional costs. We’re talking domain name registration fees, extension or production fees, and, of course, hosting.
However, the initial investment will almost certainly pay off. According to recent statistics, WordPress is used to create about 43% of all self-hosted websites. Not only that, most of them can be found in the top 100 best-performing websites in the world.
Now that we know the difference, it’s time for the Squarespace vs. WordPress match to start. First, we'll discuss how user-friendly each platform is by comparing the setup, configuration, and CMS approaches for round one.
Interface
Squarespace's user interface is famously simple to use, thanks to the built-in visual web editor. It allows you to drag and drop items or ‘Content Blocks’ up and down the page by simply using your cursor. There are few platforms with a more straightforward and user-friendly layout.
You can drag and drop text and picture blocks across a tab, as well as material from other parts of the website. This includes anything, from images and videos to blog post summaries.
When it comes to WordPress, it's not difficult to manage the website once it's up and running. However, the setup and configuration can be a little tricky, depending on your hosting service. Once it’s published, though, the WordPress content management system is pretty straightforward.
The main difference between the two CMS approaches lies in on-page editing. With Squarespace, you just hover your mouse over the element you want to change and click to edit. You can also see all the updates as you make them, which is incredibly convenient.
On the other hand, self-hosted WordPress is a tad different. Since it's an open-source CMS site, you customize it by using code and third-party plugins. This gives you a lot of creative freedom, but it also makes the entire thing more complicated, particularly if you're not tech-savvy.
Also, you don't get to see the edits in real-time since they're made in the backend. There are quite a few front-end ‘visual editor’ plugins available for a much simpler approach to content management. If you're willing to spend a little time researching different customization tools, the possibilities are endless. However, be extra careful while using these since low-quality plugins can bog down your platform, impacting its success in search results ranking.
Luckily, WordPress offers a builder-like feature called the Gutenberg editor, which lets you edit the text and media on each page. It enables you to use ‘blocks’ instead of custom code or plugins, similar to the Squarespace editor. That way, it’s a lot easier to add elements like text, quotation, infographics, or header images to your website.
All in all, in terms of being beginner-friendly and easy to set up, Squarespace wins this round. Mind you, the minimal features might not be suitable for all business ventures. In contrast, WordPress gives newcomers a variety of options straight away. In addition, the coding may seem overwhelming at first but makes for a more versatile platform in the long run.
Mobile Apps
Any seasoned blogger will tell you how important it is to have access to your site at all times. That’s where mobile apps come into play. You can do anything from monitoring the site's metrics to interacting with your clients. It's a perfect way to stay on top of things while being on the go.
Both Squarespace and WordPress are available for iOS and Android devices and are completely free to download. So, let’s see how they measure up against the web versions when it comes to functionality.
Squarespace has several apps that allow you to manage your site, including upgrading content, posting to your blog, and monitoring your site's analytics. Depending on your device, you can get any of these apps for free from the App Store or the Google Play Store.
There are as many as four to choose from:
- Analytical tools app (iOS and Android) gives you an overview of the website's main statistics.
- Commerce app allows you to manage your online shop (iOS and Android).
- Scheduling Admin
- Scheduling Client
The tools let you schedule appointments with your clients (Admin) or allow your clients to book and manage appointments with you (Client).
Squarespace, the App (iOS only)
If you don't want to download multiple apps, this is the solution. The app combines all the features mentioned above plus some additional options.
As you can see, if you want to make changes to your company page, you need the Squarespace App. Not only does it incorporate the features from the other three versions, but it allows you to use your phone to edit your website.
Anything from maintaining the site, adding media content, writing and editing posts, reviewing pages, and tracking analytics are achievable with the app. Unfortunately, as of now, it’s only available for iOS devices, but fingers crossed.
WordPress Mobile App
On the other hand, the WordPress Mobile App is all you need to manage your website. You can edit and draft blog posts, watch the site's metrics, stay up to date with upgrades, and much more from the palm of your hand. The app comes in an iOS, Android, and desktop version. All you have to do is download the appropriate software for your device and connect it to your website.
Here’s what you can do with the WordPress Mobile App:
- Post or remove website content
- Manage the website content
- Analyze the data
- Manage the comment section
- Upload images or videos from your phone
For this round, it boils down to personal preference. Multiple Squarespace apps give you more room for micromanagement, while WordPress provides an all-encompassing solution.
The Pricing
Next, we're talking startup costs, subscription fees, and overall pricing ranges. Initial investments are an essential part of any business strategy, so we provided a detailed overview of all potential expenses with both platforms, respectively.
Squarespace
Squarespace, as previously stated, is a website builder that covers all your templates, features, security controls, SEO software, and more. Depending on the monthly fee, you’ll have access to different in-house features, meaning you’ll know what you're paying for upfront.
There are four different subscription plans to choose from:
- Personal ($23 per month)
- Business ($33 per month)
- Commerce Basic ($36 per month)
- Commerce Advanced ($65 per month)
If you choose to pay annually, you can save up (at $16, $23, $27, and $49 a month, respectively). You'll also get a free personalized domain name as a bonus. Just keep in mind not all domain name extensions are supported.
It’s worth mentioning that not all plans come with equal configuration opportunities. The Personal deal is by far the most restrictive. It doesn’t support eCommerce, limits the application of custom CSS and other code to the platform, and doesn’t allow integrations with third-party software.
If you want to use Squarespace to design a more complex website, you'll probably need to upgrade to a Business subscription. The costlier Squarespace plans come with more features, particularly when it comes to eCommerce. However, even the most expensive subscription (Commerce Advanced) isn’t that unreasonable.
WordPress
What’s the situation with WordPress, then? Most people think the platform's completely free to use, but that's not the case. Even with the open-source version, you need to pay for particular items if you want your site to run correctly. Five factors can affect the costs:
- Hosting (server space on which to install WordPress and store your site)
- Templates (the design for your site)
- Integration of e-commerce (additional tools that will let you sell products online)
- Plugins for WordPress (apps that can be installed on your site to improve the functionality)
- Development costs (if a WordPress developer is building your website)
You have to decide whether you want to use a ‘shared hosting’ company like Hostpapa or a ‘run WordPress’ company like Kinsta. The latter is somewhat quicker and more stable, but it’s also slightly costlier.
Below are some statistics that show the average expected costs if you wanted to create your own website from scratch:
- $360 per year for hosting (using Kinsta's controlled WordPress hosting for reference)
- $175 for premium templates
- A recurring cost of $180 per year for e-commerce integration (e.g., Ecwid)
- $100 for four premium WordPress plugins
- $50 a month for WordPress support (to keep the platform up to date with all the new add-ons, template, and updates)
You could get away with using a free WordPress theme, plugins, and e-commerce integration for your company website. However, seasoned entrepreneurs will know that getting better results almost always requires an initial investment.
In terms of how these rates compare to a Squarespace subscription, it seems that WordPress is a tad more unpredictable. With Squarespace, you can expect to spend between $140 and $550 per year based on the package you choose and whether you pay monthly or annually.
Even though it’s a paid alternative, it can still rack up fewer expenses than WordPress. Open-source or not, there are many additional costs, as opposed to the fixed subscription rates.
Extensions
Plugins and additional features are the deciding factors for many when it comes to website creation. In this round, we’ll look at what each platform offers when it comes to website performance.
WordPress offers 55,000-plus plugins available for installment. It’s already a fantastic selection, and the number just keeps growing each month. As a result, you’ll be able to enhance the site's performance in whatever way you see fit.
For example, with WooCommerce alone, you can set up an online shop, monitor the comment sections, and use SEO plugins to boost your Google rankings. The possibilities are almost limitless with a single extension.
There are both free and paid plugins, meaning there’s no actual need to spend money on this part. Just keep in mind that quality and cost tend to go hand in hand, at least with this type of software.
Some plugins are developed by industry experts, while amateur programmers make others. There's nothing wrong with going for a more low-key, affordable product. However, inexperienced developers sometimes make rookie mistakes that can make your platform more vulnerable to hacking. Paid plugins might be a less budget-friendly option, but they often come with more support.
Either way, make sure you're selecting appropriate plugins from trustworthy sources. Also, when it comes to extensions, less is usually more.
Squarespace provides apps that are compatible with the Squarespace website and cover all your basic needs. There’s a blog app, an analytics app, a note app, and a portfolio app. In other words, there's no actual need for installing extensions. If you find yourself needing extra features, the platform has a separate marketplace called Squarespace Extensions.
There are also a few high-quality third-party plugins available, but the selection is pretty limited. On the plus side, that means you can rely on these tools without hesitation. There’s no question they'll integrate smoothly with your Squarespace site since they’re all developed for that specific purpose. You'll get personal assistance as well, should you ever need it.
To sum up, WordPress has a much more impressive plugin library than its competitor. However, Squarespace offers a decent selection of dedicated in-house apps. You have more options with WordPress, but you also need to be more cautious when taking your pick.
On the flipside, Squarespace offers fewer choices but comes with fewer risks. When push comes to shove, we’d say WordPress takes the cake here, based on the sheer number of available extensions.
Design and Templates
Both WordPress and Squarespace provide pre-built templates and design tools to make creating a personalized website a breeze.
There are currently about 100-plus Squarespace templates available. A decent amount, for sure, but it pales in comparison to the vast number of WordPress templates.
While it's difficult to pinpoint the exact number of available themes, we can comfortably say it’s in the thousands. Given the platform's large user base and open-source nature, there’s an endless library of free and paid design solutions. In addition, you can browse the official WordPress theme archive and a variety of third-party websites (such as Template Monster or Theme Forest).
What it lacks in numbers, Squarespace makes up for in quality. It holds its ground against more equipped platforms like WordPress with clean, fresh, and striking designer templates. As we said, there are dozens of themes to choose from, well-suited for a wide range of websites, from online retailers to mommy blogs. Also, because of the straightforward interface, Squarespace templates are generally a little easier to customize.
Squarespace templates are incredibly mobile responsive. Any prototype design includes an automated mobile view, ensuring your website will look smashing on different devices. WordPress is slightly different since there are so many website designs in circulation. In general, older themes don’t have smartphone optimization and will probably look different on screen.
So who wins this round? In our opinion, Squarespace provides better practices in customer engagement and branding. The platform offers more interface options than WordPress, which is especially important for startups. Though the latter has a more extensive library, the consistency in quality isn't as good.
Squarespace's themes are both designer-friendly and mobile-friendly. Additionally, switching models is a breeze thanks to the ‘point and select’ page editor.
SEO
Anyone who’s ever dipped their toe in the online business waters knows what SEO is, but just in case, let's reiterate. SEO stands for Search Engine Optimization, a strategy that enables you to show up on Google's search pages. If your SEO parameters are off, the website gets stuck in the obscure results list, harming the reach of your content.
Squarespace has built-in SEO software to help you improve the ranking. That includes indexed and searchable pages, automated tagging, clean URLs, automatic redirects, automatic Google Sitemaps, and more.
That being said, since you don't have power over hosting with Squarespace, you're constrained on how you can tweak the technical SEO settings. In addition, Squarespace pages don’t fulfill Google's Core Web Vitals criteria. The platform also doesn’t allow you to add rich snippets without coding. Rich snippets are tidbits of information that improve the quality of your search results, so not including them can cost you your ranking.
When it comes to SEO technologies, WordPress is the clear champion. The platform gives you complete control over your SEO setup with a self-hosted website. As a result, you get to use a hosting service with the best load times while ensuring the platform is optimized to satisfy the current Core Web Vitals specifications.
Unsurprisingly, it boils down to plugins. Some of the most prolific WordPress plugins, such as Yoast, are created for search engine optimization purposes. The apps allow you to quickly and easily add data to your web pages, including rich snippets.
Ultimately, Squarespace's SEO features take care of a lot of the legwork for you. If this is your first time running a website, you might benefit from a more straightforward setup. However, with hefty SEO plugins and advanced tools, WordPress has better metrics.
Versatility
We already talked about plugins and additional features, so now it’s time to discuss versatility. What type of business will most benefit from either platform? First, let’s take a look at the overall functionality of a Squarespace and WordPress website, respectively.
Squarespace is a pretty ‘locked-down’ system, although it comes with a lot of helpful features. The platform primarily creates ‘flat’ websites, meaning those with simple navigation requirements. That’s why it’s better suited for small businesses.
Of course, there are a few ways to optimize a Squarespace website’s functionality. For example, you can integrate quite a few well-known services, including Google Workplace, Dropbox, and Mailchimp. Except for the Personal plan, most subscriptions allow you to experiment with the site.
Some developers are also designing snippets of third-party code that expand the flexibility of Squarespace sites. These are increasingly referred to as ‘Squarespace plugins.’ Although they're not as quick to install as WordPress plugins, they're relatively simple to use and can bring more versatility to your platform.
Speaking of versatility, you can build almost any kind of website with WordPress. In addition, there are thousands of plugins that enhance the performance and accessibility of your page. So whether you want to integrate eCommerce, include a sophisticated photo gallery, collect user data, or display customer feedback, there's no shortage of tools you can use. On top of that, the majority are simple to set up and require low maintenance.
If you can't find a WordPress plugin that fits your needs or want to create a completely custom website, there’s another solution. You can hire a WordPress developer to guide you through the process.
A professional will assist you in creating a completely original website using your own design and features rather than those provided by a third party. They can also create more complex websites with multi-layered navigation, which is essential for big business owners.
With that in mind, we have to say WordPress wins this round. Squarespace is great if you’re just starting up or have a relatively small business. However, WordPress websites are multipurpose, thanks to the considerable size of the platform.
e-Commerce
Squarespace and WordPress both have resources that can help you create a successful online shop. The question is, which is better?
Squarespace allows you to build an all-in-one shop with the help of in-house features. If you're signed up for the Business plan or higher, you’ll have everything you need to immediately start selling online. Apart from the integrated tools, you can also browse the extension marketplace for additional features.
If you plan on selling on a larger scale, though, you'll need to change to an e-commerce package. The Business model was tailored with small online businesses in mind.
Unfortunately, it also charges a 3% purchase fee on each order, something you can avoid by upgrading to a different plan. You can opt for either the $26 per month Basic plan or the $40 per month Advanced plan. Once you do, you’ll gain access to a wide variety of advanced e-commerce tools. Some of the benefits include:
- No transaction fees
- Orders, taxes, and vouchers are part of the inventory management process
- Label printing
- Product listings
- Gift cards
- Recovering abandoned carts
There’s something you should bear in mind when it comes to your inventory. Squarespace's e-commerce feature sets constraints on the number of products you can export, so if you have an extensive catalog, Squarespace may not be for you.
In contrast, WordPress doesn't come with an integrated e-commerce plugin. Luckily, due to the abundance of extensions available, adding e-commerce to a WordPress site is a cakewalk. Some of the more popular ones include WooCommerce, Shopp, and Ecwid. WooCommerce is the go-to plugin for most online merchants. It comes with all the essential tools for getting your e-commerce business up and running. Some more prominent characteristics include:
- Fit for both digital and physical products
- Multiple options for payment and delivery
- Hundreds of themes to choose from
- Full control over inventory
One of the key advantages is that it's completely flexible. WooCommerce allows you to apply your logo, sell any goods you like, and even incorporate blogging tools into your online shop.
Before we settle the score, let’s take a look at selling offline. Recently, Squarespace added Square integration. That means you can sell items offline, accept credit card purchases, and keep the listing in accordance with your online inventory. All you need is a Square card reader and the appropriate apps to get started. Of course, WooCommerce also has a Square integration, so both platforms get the point here.
Finally, you'll be able to use more advanced e-commerce features with WordPress, which is the deciding factor for this round. Squarespace has built-in sales capabilities, enabling you to start selling right away, provided you’re subscribed to an e-commerce plan. Although you have to install plugins before you can start selling with WordPress, this can lead to a more efficient shop than Squarespace.
Blogging
Apart from generating more traffic, running a blog is an excellent way to communicate with potential clients. However, not all websites are designed to support a stream of articles, let alone if the content is regularly expanded. Squarespace and WordPress can both carry out a high-quality blog, but the tools they provide are quite different. And that’s what we’re looking into in this round.
Squarespace's free blogger templates are one of the strongest blog-friendly features. You get to choose from many modern interface solutions. Depending on your choice, the blog posts will be displayed either in a single reverse feed or a streamlined grid typical for online magazines. The platform also lets you run a blog with your friends or colleagues by allowing multiple authors for one website.
You can label, sort, and modify your blogging platform with ease using the drag-and-drop page editor. They can also be excerpted, meaning a link to each new post can automatically be submitted to social media feeds such as Facebook and Twitter. In other words, Squarespace provides you with all the necessary ingredients for running a stylish blog.
There are myriad free templates available on WordPress as well. The platform also includes built-in features that accommodate all tagging and categorizing needs. Of course, many additional plugins can help you promote your content, for example, by linking to social media. WordPress creates an HTML that site users can access more serious bloggers with a recognizable brand.
Another distinguishing factor is the existence of a blogging community. Anyone with a WordPress account can leave a comment on any other WordPress site, as long as the owner didn’t disable the feature. The platform powers nearly a third of all websites on the internet, so other accounts might come across your content. That and the fact there’s no log-in required almost ensure a broad audience.
Despite Squarespace's solid assortment of blogging tools and templates, it's just a little simpler to get your blog off the ground with WordPress, partly due to the abundance of plugins but primarily because of the vast network of WordPress bloggers.
Site Maintenance
If you end up choosing Squarespace, site maintenance is something you don't even have to think about. The platform handles all the essential technical elements of running a website, including software upgrades, web hosting, domain setup, and more.
It's a whole different story for WordPress. You're in charge of downloading the latest framework to ensure the site supports the most recent software version. If not, you risk the functionality of the entire platform. Websites that aren’t compatible with the new version of WordPress tend to perform poorly and sometimes even crash.
Thankfully, most WordPress developers regularly upgrade their themes and plugins. This makes it a bit easier to avoid outdated software that can harm your website. However, if you have a custom theme and multiple plugins, you need to be extra careful about security. Make sure to take notice whenever the platform informs you there’s a new version available.
Bottom line, Squarespace outperforms WordPress with its optimized site maintenance. Since all changes are handled for you, it requires no effort on your part. Also, unlike WordPress, there's no risk of installing an outdated plugin. Instead, everything is done automatically in-house. As a result, Squarespace saves you both time and money with its hands-on approach to site maintenance.
Security
Finally, we’re comparing the security levels of each platform respectively. Squarespace vs. WordPress, the final round: Which is safer?
Since Squarespace is a hosted solution, the company behind it bears the majority of security risks. It’s there to ensure the system isn’t exploited, the website is not hacked, and no copies of your content are made. In addition, all four hosting plans contain a free SSL certificate.
For those unfamiliar with the term, Secure Sockets Layer (SSL) encrypts data inserted into your website. An SSL certificate not only establishes credibility with site users but can also lead to a higher ranking in Google. It’s a vital step if you plan on running an online shop since it protects your buyers' payment information.
Squarespace has recently become a target for distributed denial of service (DDoS) attacks due to its growing user base. This type of hacking stops regular traffic from accessing a server, which can pose a significant setback for your business.
WordPress is less vulnerable to DDoS threats, although it depends on the hosting service. Also, it’s entirely your duty to ensure the protection of your WordPress website. This involves obtaining your own SSL license, doing routine backups, and keeping your site up to date.
What sets the two platforms apart is what happens if anything goes wrong. If Squarespace is under a DDoS threat, it will notify you as its in-house experts take care of the situation.
On the other hand, you'll be putting out flames on your own if you add a flawed or malicious plugin to your WordPress account. In the end, Squarespace has a higher level of security than WordPress. Since all of its tools are in-house, it’s less vulnerable than WordPress, resulting in fewer security violations. Also, it offers specialist assistance in case anything goes wrong. Thus, Squarespace takes the final round.
FAQ
Is Squarespace Better Than WordPress?
The real question should be, is Squarespace better for you? WordPress is the way to go if you want to create a complex platform with a lot of versatility. On the other hand, Squarespace would be the better choice if you're a small company or a one-person operation. It allows you to easily build a smart, elegant website without any prior knowledge of coding and requires low maintenance.
Do Professionals Use Squarespace?
Sure they do. As we said, both platforms are fully equipped to build high-quality professional websites. Most online businesses can manage just fine with a Squarespace site, but pro bloggers can probably make the most out of the system. It's just so easy to make a gorgeous website. Apart from being aesthetically pleasing, the templates are completely reliable as the company itself develops them.
Is Squarespace Bad for SEO?
Although WordPress won that round, that doesn’t mean Squarespace is actually bad for your SEO. The in-house tools are pretty solid and incredibly user-friendly. That means even the freshest of faces can achieve great metrics without much hassle.
We do have to point out that Squarespace websites have trouble meeting Google’s Core Web Vital requirements. It’s the platform’s most significant disadvantage when compared to WordPress. However, the company claims to be aware of the issue, so hopefully, it'll soon be resolved.
Does Squarespace Own My Domain?
If you cancel a Squarespace subscription, the domain you bought or registered for free won’t immediately expire. All Squarespace domains will remain yours and will auto-renew on their expiration dates. The subscription will remain connected to your deactivated site as long as it’s online. You can either hold it on that platform or forward it to another; it's really up to you.
Can Squarespace Be Hacked?
There have been instances of successful DDoS attacks, however nothing too extreme. Squarespace has a solid line of defense and excellent response time. You won't even notice something went wrong in most cases, thanks to their efficient tech team. The best part is you don't have to lift a finger since the company handles all security updates.
Our Top Recommendation
It’s almost neck and neck, but WordPress is our pick if we have to crown a winner. It’s an open-source software platform you can install on any hosting service.
The core framework can be updated, customized, and expanded indefinitely with thousands of free WordPress themes and plugins that incorporate new looks and unique features. Thanks to the management tools available in the admin dashboard, anybody can build a site using WordPress.
Sure, with so many different plugins and templates, the setup can appear overwhelming. There's also the added risk of installing outdated or malicious software that can potentially harm your website. But all of this can be avoided with vigilance and some light research.
And since WordPress is one of the leading website builders globally, there's no shortage of reliable resources and professional developers. All in all, you can create a long-lasting website that's flexible enough to keep up with any future expansions or changes.
Web Wars: The Final Outcome
And so the Squarespace vs. WordPress battle is concluded, with the latter taking the title of the best website builder. As established, both platforms come with their own set of advantages and disadvantages, respectively. Although we picked our favorite, that doesn’t mean Squarespace won’t be a good fit for you.
When creating a website, it’s best to take a step back and think about what you want to achieve. Consider the scale of your business ventures and the type of clients you wish to attract. If it’s your first time building a site, Squarespace is a solid starting point. But fearless entrepreneurs with grand ambitions will find WordPress a much more exciting prospect.