Any website owner would like their work to be considered authoritative. Such sites are trusted by both users and search engines, rank higher in search results, and generally bring more profit to an online business model. But to score high in credibility, you need to put in a lot of time and effort. It isn’t […]

If you’re an online business owner, chances are you are facing the dilemma of selecting niche sites vs. authority sites for your business. Before moving on to this debate and deciding which takes preference over the other, first, let’s discuss what both of these terms mean. Niche Site As the word ‘niche’ itself suggests, a